Crowdfunding: The Winning Formula

By: Gary Spirer

In CrowdFunding: The Winning Formula money-raising expert Gary Spirer reveals the timeless secret of raising capital and building fabulous wealth. The Secret was given to him by his mentor, Andre Meyer. Spirer guides readers through the seven steps that any start-up business can employ to ensure success in raising money and building a business. Spirer's book shares the secrets that venture capitalists have employed to identify potential blockbuster investments.

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Book Description

In CrowdFunding: The Winning Formula money-raising expert Gary Spirer reveals the timeless secret of raising capital and building fabulous wealth. The Secret was given to him by his mentor, Andre Meyer, the senior partner of the prestigious investment banking firm Lazard Frères and one of the wealthiest men in the world of his time.

Contrary to many investment bankers Meyer was publicity-shy, even if he was an advisor to the Kennedy family and a lifelong friend and advisor to Jackie Onassis.

Spirer shows that crowdfunding is a platform made possible thanks to the recent JOBS Act. Spirer guides readers through the seven steps that any start-up business can employ to ensure success in raising money and building a business. Spirer points out that too many entrepreneurs believe that if you build a field of dreams they will come. He believes that entrepreneurs focus too much on what they feel customers want rather than truly finding out by in-field interviews and online testing. With a great idea and design, a start-up needs to thoroughly and repeatedly research and pre-test its product in the marketplace until the ideal niche is narrowed down in order to attract the most customers.

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